Abbott Nutrition RazorFestjacksonforweb.jpg
April 21, 2012
Reynolds Razorback Stadium


Abbott Nutrition RazorFest, a signature Champions for Kids’ program, is a unique event in the country. Held in partnership with the Razorback Red-White game, this event attracts well over 45,000 people each year to enjoy a free, fun family day with children and a red-white scrimmage with the Razorback’s nationally ranked football team.

Last spring, over 60,000 people attended this event and game. The program grows each year in momentum and participation.

When RazorFest first began in 2005, it began with an idea and a few inflatables. The idea is that people not only love football—people who love football love kids. People care about the needs of children, and if they learn more about the needs, they will help. What better way to bring people together than to unite these two passions: football and kids. The fit was natural.

To grow this event, Champions for Kids needed a title sponsor. Abbott Nutrition said, “I think we can help!” In 2006, RazorFest became the EAS RazorFest—and a few years later was rebranded to reflect Abbott Nutrition’s company commitment: Abbott Nutrition RazorFest.
Led by team V.P., Steve Wolf, Abbott Nutrition provides countless hours of volunteer help and brings their team and resources to expand this events reach and impact. In six years, this event has grown from engaging 22,000 people to now, on a good weather day, drawing over 60,000 people from across the state. Well over 250,000 children and families have participated in this event over the past six year.

The Abbott Nutrition RazorFest is our primary platform to engage thousands of people to help improve the health and nutrition of children. This day is a fun day. It is a free day for thousands of children and families. Far more important, it is a day that provides countless opportunities for people to learn about health and nutrition needs—and to become actively involved to help improve children’s health in their communities. SIMPLE Service cards are stationed throughout the venue. People are invited to adopt a SIMPLE idea and return to their communities to do a SIMPLE act of service to improve the nutrition and health of children.

Official Times and Details coming soon!
Email us if interested in Sponsorship Opportunities!

Photos from 2011:


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"If all of us could collectively execute that vision (to inspire MILLIONS of people to BE Champions for Kids) we truly could make a difference, not only in this country, but in the world. Sam Walton would have loved this idea. He believed that real change happens not through money alone, but through involving people." David Glass, Kansas City Royals owner and former Walmart CEO

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